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Facebook Gets Its Own MTV Diary



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    PALO ALTO, CA - AUGUST 18: Facebook employees write on the Facebook "wall" following a news conference at Facebook headquarters August 18, 2010 in Palo Alto, California. Facebook founder and CEO Mark Zuckerberg announced the launch of Facebook Places, a new application that allows Facebook users to document places they have visited. (Photo by Justin Sullivan/Getty Images)

    First Robert Gibbs and now MTV.

    Facebook is doing its part to take control of its own narrative. The Palo Alto-based social-networking site is opening its corporate headquarters for the cameras of MTV.

    Mark Zuckerberg and company will be featured on the music channel's show "Diary," which is usually reserved for following a celebrity around on his or her day-to-day activities.

    But the next episode of MTV "Diary" will air on Wednesday and feature the offices and people that keep one of the web's most popular sites on the Internet.

    Zuckerberg even makes an appearance and shows the MTV cameras what his average day looks like.

    The cameras are also present for one of Facebook's notorious hackathon sessions.

    Facebook's 30-minute MTV Diary will air March 30.