Press Here
SUNDAYS @ 9 AM
NBC BAY AREA

Google Fights Content Farms

Email
|
Print

    NEWSLETTERS

    Google has made good on its promise to cut webspam and content farm offerings and instead promote high-quality search results.

    Now Google is offering a beta Chrome browser extension that can block webspam and similar websites from search results, wrote Matt Cutts, principal engineer, on the Official Google Blog. Users can download the extension and if installed, the extension will send the blocked site information to Google. "We will study the resulting feedback and explore using it as a potential ranking signal for our search results," Cutts wrote.

    Although still experimental, the extension comes in several different languages: English, French, German, Italian, Portuguese, Russian, Spanish and Turkish.

    This is all part of Google's recent effort to streamline its search after coming under fire for sending users to spammy websites or content farms -- basically scrapers that crowd search listings with no original content or low-quality content.