"Desperate Housewives" is ending after its upcoming eighth season, its network confirmed Sunday.
Rumors that the flagging show's next season would prove its last had been swirling for a while—not least because the soap-style drama of marital discord was attracting barely half the viewership it did in its heyday.
"Housewives" was a prime-time hit for ABC when it began, and its popularity helped launch a flurry of "Real Housewives" reality shows, among others.
The show has also proven a starring vehicle for actresses Eva Longoria, Felicity Huffman, Marcia Cross, Teri Hatcher and, recently, Vanessa Williams.
"I've been in this business for 23 years, and I'm very aware of people overstaying their welcome," the show's creator Marc Cherry said Sunday to a crowd of reporters at the Hilton in Beverly Hills. ABC head Paul Lee also spoke at the event.
"I just didn't want that to happen to 'Desperate Housewives.' I wanted to go out in the classiest way possible," Cherry added.
Hoping to lure some of the 12 million viewers who have stopped watching the show, ABC promised a satisfying final season of the show, replete with new drama-ridden storylines: the cast sifts through the cover-up of one character's evil stepfather, another couple's marriage disintegrates and a few new affairs bloom.
Selected reading: The Hollywood Reporter