Hot App Rumor: Zynga to Buy 'Draw Something'

App tops "Words With Friends," now a target

By Scott Budman
|  Monday, Mar 19, 2012  |  Updated 4:31 PM PDT
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Hot App Rumor: Zynga to Buy 'Draw Something'

Justin W. Davis

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If you can't beat 'em, buy 'em.

At least, that's the rumor buzzing around the web this morning.  "Draw Something," the social game that's kind of like a digital Pictionary, has been on fire lately, and is now the subject of buyout speculation.

The rumored buyer?  None other than San Francisco's Zynga, which, prior to just a few days ago, had the top-selling game in "Words With Friends."  Now, WWF has been bumped by 'Draw Something."  Zynga, flush with a billion dollars in cash from its recent IPO, is said to be dangling an impressive offer in front of "Draw Something's" creators.

I must admit, I've heard so much about "Draw," I decided to check it out last night - early evening, to be precise.  I was far from alone.  According to the San Francisco Chronicle, between the hours of 5 and 6 pm PST, some 4 1/2 million people played "Draw Something."  That's hot.

It's only a matter of time before some celebrity gets tossed off a plane for his or her inability to switch it off.  Zynga, understandably, would probably love more of that celebrity action.

Scott follows hot apps.  He’s on Twitter:  @scottbudman

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