Graspr’s gCard is an Embeddable Business Card for Video Producers

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    NEWSLETTERS

    TK

    Graspr, an instructional video service built on a premise similar to sites like Howcast, VideoJug, eHow, ExpertVillage, and 5min, is introducing a widget for users to easily distribute their profiles and portfolios of work across numerous websites, including Facebook, MySpace, Hi5, Blogger, WordPress, TypePad, and others. If you’re looking to market yourself and your videos easily with a transportable and interactive application, Graspr’s “gCard” seems a smart option to do just that.

    Simple to use and able to browse contact information as well as video content, the gCard offers members of the Graspr network the convenience to freely create business card-like devices to be published in any number of places around the Web, enabling users to reach more parties that can be helpful in growing their particular video production(s). In the world of new media, just as with the “old” crowd, such connections surely prove important to producers’ fortunes.

    Not only can the gCard be pushed to various websites for the sake of promoting one’s brand through an interactive utility, Graspr explains that the same information is “seamlessly embedded within every video a producer publishes.” So if your tendency is to publish video on a website and you forgo any social networking profile management, you need not hand over a gCard independent of your video clips.

    In practice, placing one’s cursor over a Graspr video window itself will present a small icon on the right hand side. Move the cursor over the scripted ‘g’ and an information bar will extend out to the left. Click on the bar and the entire window will soon fill with details of the publisher’s contact information and video archive. Here is an example which you can test for yourself.

    Now, Graspr may not deliver the most visually exceptional experience among all video publishing services inhabiting the Web at the moment. The player’s icons may not impress the user, and when you think of educational material, Graspr may not be your first destination to browse or upload content to. But you might have the sense that the more places open to sharing your content, the better. And the fact that Graspr offers use of a gCard any place you might wish, really deems it a place worth the while of anyone looking to make a bigger name. Employed intelligently, the gCard can perhaps aid in those efforts.