The Julian Thorvund Charity Guitar Auction is all about spreading the love -- and the guitars, of course.
Performing on Tuesday on "Today in the Bay" morning show, Thorvund's auction benefits St. Jude's Children's Hospital.
Viewers can bid on guitars signed by rock 'n' roll greats at Guitar Showcase, 3090 South Bascom, San Jose, through Sunday, May 22.
On that Sunday, there's a party in the parking lot with good food and, of course, live music. Search "Julian Thorvund's Rock Memorial" on Facebook to RSVP and donate to the cause.