Stores With the Biggest Black Friday Discounts: Report | NBC Bay Area
Holiday Gift Guide 2016

Holiday Gift Guide 2016

Stores With the Biggest Black Friday Discounts: Report

A good Black Friday discount is 39 percent or higher, according to WalletHub

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    Getty Images, file
    A 2004 file photo of Black Friday shopping at Macy's in New York City. (Photo by Mario Tama/Getty Images)

    Black Friday shopping is often chaotic, but for anyone tired of store-hopping to find the best deal, a new report has dubbed the best places to shop for savings.

    The report from personal finance website WalletHub surveyed 8,000 Black Friday store deals from 35 of the biggest U.S. retailers. WalletHub then identified the stores offering the biggest discounts in various categories, including appliances, jewelry and toys.

    Macy's topped the list with the highest overall discount rate at 63.35 percent. 

    Other department store giants Kohl's and Sears, took sixth and tenth place, respectively.

    Wallethub also warned against Black-Friday "traps" -- customers should aim for a 39 percent discount or higher when shopping Black Friday deals.

    1. Macy's — 63.4%
    2. Stage — 62.8%
    3. JCPenney — 62.8%
    4. Harbor Freight — 62.6%
    5. Gordmans — 61.6%
    6. Kohl's — 58.1%
    7. Shopko — 55.6%
    8. Fred Meyer — 49.7%
    9. Craft Warehouse — 45.0%
    10. Sears — 43.9%
    11. CVS Pharmacy — 43.9%
    12. Office Depot and OfficeMax — 43.0%
    13. Toys R Us — 40.5%
    14. Hhgregg — 37.3%
    15. Dollar General — 36.9%
    16. Dell Home — 35.7%
    17. GameStop — 34.9%
    18. Meijer — 33.8%
    19. Best Buy — 33.2%
    20. Staples — 33.1%
    21. Wal-Mart — 32.6%
    22. BJ's — 32.0%
    23. True Value — 31.9%
    24. Modell's — 29.8%
    25. Microsoft — 29.3%
    26. AAFES — 29.1%
    27. Kmart — 28.6%
    28. Target — 28.6%
    29. HP — 28.5%
    30. Sam's Club — 28.3%
    31. Ace Hardware — 27.7%
    32. Verizon — 27.5%
    33. Costco — 25.4%
    34. Amazon — 24.7%
    35. Big Lots — 23.5%