The flavor will be a little spicier at Sunday's Oakland Raiders game.
The Oakland-Alameda Coliseum will be transformed into a giant Latino heritage party, from the parking lot and in the coliseum throughout the game. Before fans even arrive in the coliseum, the parking lot will be booming with eight different Latino performance groups, ranging from an all-female Mariachi band to roaming guitaristas to a capoeira dance group, and more.
Once inside the game, fans can visit tasting booths of local Latino-owned wineries and will all receive a free commemorative, limited edition Raiders' Fiesta Latina beaded necklace.
Everybody gets one, so don't go thinking you have you expose yourself to get those beads.
Prior to the game, the Raiders will honor the National Latino Peace Officers Association and will also hold a welcome home ceremony for Jose Hernandez, the Raider fan astronaut who just took a Raider flag to the International Space Station.
And then they'll hope to beat the Denver Broncos like a corner store pinata. ¡Apenas del triunfo, bebe!
Joe Kukura is a freelance writer who picked the wrong weekend to give up tequila.