Jamba Juice is opening new stores.
Have you noticed all the new options at your local Jamba Juice recently?
The Emeryville-based juicer isn't all about fruit and wheat grass shots anymore. They recently started serving coffee and if you haven't had a smoothie-serving barista push some baked good, sandwich or salad on you recently, you must have looked quite intimidating.
The company is in dire need of raising some cash. The San Francisco Business Times reports that Jamba Juice has racked up nearly a $350 million deficit and has been looking for ways to cut that down.
Jamba's latest move isn't coming in the form of a menu item, or even a price war with the smoothing-serving McDonald's, instead the company is selling 41 stores across the country. It is the largest franchising transaction the company has ever made.
It has already agreed to sell franchies in Chicago and Minneapolis after recently signing on for more stores in California and Florida.