Facebook Gets Its Own MTV Diary

First Robert Gibbs and now MTV.

Facebook is doing its part to take control of its own narrative. The Palo Alto-based social-networking site is opening its corporate headquarters for the cameras of MTV.

Mark Zuckerberg and company will be featured on the music channel's show "Diary," which is usually reserved for following a celebrity around on his or her day-to-day activities.

But the next episode of MTV "Diary" will air on Wednesday and feature the offices and people that keep one of the web's most popular sites on the Internet.

Zuckerberg even makes an appearance and shows the MTV cameras what his average day looks like.

The cameras are also present for one of Facebook's notorious hackathon sessions.

Facebook's 30-minute MTV Diary will air March 30.

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