"G.I. Joe" Commands Box Office With $56.2M Debut - NBC Bay Area

"G.I. Joe" Commands Box Office With $56.2M Debut

Action film has $56.2M debut

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    "G.I. Joe" is the latest toy to invade Hollywood and plant its blockbuster flag.

    Inspired by the Hasbro action figure, "G.I. Joe: The Rise of Cobra" took command of the weekend box office with a $56.2 million debut domestically. Worldwide, "G.I. Joe" has marched to $100 million.

    MORE ACCESS ON THESE TOPICS: G.I. Joe - Julie & Julia - Transformers - Meryl Streep - Box Office

    "G.I. Joe" follows the "Transformers" franchise as the latest toy story to find success on the big screen.

    Meryl Streep's Julia Childs tale "Julie & Julia" opened a solid No. 2 as an alternative for adult crowds with $20.1 million.

    While "G.I. Joe" was the first choice for young males, women 35 and older were the main audience for "Julie & Julia."