The 19 Priscilla of Boston bridal salons throughout the U.S. are sadly set to close by December 31st, including the popular San Francisco division on Grant Avenue in Union Square. We've also received intel that all the locations will remain open until this date, and according to the company, all current bridal orders will be fulfilled. Even more unfortunate, all Priscilla of Boston brands (such as Platinum by Priscilla of Boston, Melissa Sweet, Reverie by Melissa Sweet, and the Vineyard collection) will be discontinued as well.
