Have you ever wished that there was a restaurant devoted to your favorite food?
Such longings have been fulfilled in the past. There was a day when there were no mac 'n cheese eateries in the world, nor French fry stands, nor places devoted to waffles.
That's all changed. What a world.
But hoping that a food-serving space devoted to Flamin' Hot Cheetos would magically appear? It's almost like a snack-loving eater of the Frito Lay favorite was dreaming a dream that was just too grand.
It would be easier to eat a whole bag of Flamin' Hot Cheetos without your fingertips giving you away, or so it seemed.
However dreams, as mentioned, do come true, and Roy Choi, the culinary legend behind Kogi BBQ and so many other foodie favorites around Southern California, is going to be the meal-helming pro behind the Cheetos. And, yep, Frito Lay is a partner on the project, too.
The hot headline? Get ready for a three-day-only restaurant that's solely about dishes that incorporate the spicy munchable.
Those days? Tuesday, Sept. 18 through Thursday, Sept. 20.
The place? Head for 1835 N. Cahuenga Boulevard (so, yep, Madera Kitchen).
That's all we'll say. As in "please" don't even ask, because you know you'll need to reserve your spot, as well as "please" do secure your seat at once.
Pretty please. And thank you.
So what are the super-whimsical culinary creations centered around the FHC? Here goes, so hang on: XXTRA Flamin' Hot Rice Bowl, which comes with either grilled chicken or broccoli, Flamin' Hot Chipotle Ranch Wings, Flamin' Hot Elotes, and Cheetos Sweetos Hot Cakes.
What a moment in time this is, honestly.
This particular Cheeto has been showing up atop all sorts of edibles at various fairs, including the LA County Fair, where it has been found covering baskets of fries and chicken skewers in recent years.
Sprinkles Cupcakes also made a Flamin' Hot Cheetos cupcake in July. That really happened.
It was only a matter of tasty time before a full-on restaurant showed up. And given his optimistic, unfussy, and embracing approach to the foods we all love to eat, Mr. Choi is perfect chef to helm the (actually) hot spot.
Unhand that snacky bag, lick those fingertips clean, and make your reservation for the brief but already buzzy pop-up.
Note: A waitlist has now begun, so add your name and keep those Cheeto'd fingertips crossed.