Smartphones Will Open Doors... In Hotels - NBC Bay Area

Smartphones Will Open Doors... In Hotels

Using your smartphone, you can open up a door to a hotel room in Silicon Valley



    Guests will be able to walk right past the check-in desk and right into their rooms. Chase Cain reports. (Published Monday, Jan. 27, 2014)

    Instead of leaving your room key at the bar for that special someone, now all you need to do is let them borrow your smartphone.

    Hotel guests visiting Starwood Hotels & Resorts locations in Silicon Valley may be able to enter their rooms with a swipe of their preferred mobile device, according to the Wall Street Journal. The locks will be unveiled by March at Aloft hotels in Cupertino and Harlem, New York.

    And not only that -- they'll also be able to bypass the front desk check-in experience and go directly to ordering HBO in their rooms.

    Guests using a Starwood app on an iPhone 4S or newer will be the first to experience what the hotel chain CEO believes will be the "new standard" for hotel guests, the newspaper reported.

    Other hoteliers are skeptical, saying that guests like the experience of checking in with a human being, who can make sure that the room is to their liking.

    If the pilot program goes well, Starwood plans to install the technology in all of their Aloft and W hotels next year.