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Kevin Durant Lands Lifetime Deal With Nike
Kevin Durant became the third NBA player to ever agree to a lifetime contract with Nike, joining Michael Jordan and LeBron James.
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Michael Jordan's Sneakers From Game 2 of 1998 Finals Receive Record-Tying Bid
Game-worn kicks from Michael Jordan during “The Last Dance” 1998 NBA Finals have received a bid that would tie the record as the most expensive sneakers of all time.
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A Duo Once More, Ben Affleck, Matt Damon Come Up for ‘Air'
More than 25 years after they set out to conquer Hollywood together, Ben Affleck and Matt Damon are once again a team.
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Nike Unveils New US Women's World Cup Kits
The new Team USA soccer kits were unveiled by Nike on Monday.
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Tatum's First Signature Shoe Unveiled by Jordan Brand
Jayson Tatum’s new signature shoe has been revealed by Jordan Brand.
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See Matt Damon and Ben Affleck Reunite in New Trailer for ‘Air'
The longtime friends and Oscar winners team up again — this time for the biggest shoe story ever told.
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Kangaroo Leather Shoes? Oregon Bill Would Ban Its Use in Sports Apparel
A bill that would ban the sale of kangaroo parts has been introduced in the Oregon Legislature.
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Kyrie Irving Touts Freedom on Game Sneakers After Split With Nike
Kyrie Irving played Wednesday night with tape covering the logo on his black sneakers, two days after Nike ended its relationship with him.
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Twitter Reacts to SNKRS' Air Jordan 1 ‘Lost and Found' Release
Many were ready to enter Nike’s SNKRS raffle in hopes of landing a pair of the Air Jordan 1 “Lost and Found” shoes. Sneaker Twitter wasn’t too happy.
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Watch LeBron James Jump Out of Pool in New Ad for Nike LeBron 20
LeBron James’ latest advertisement for the new Nike LeBron 20 features him jumping out of a pool with a perfect landing, which was reminiscent of Kobe Bryant’s leap over a car in 2008.
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Sierra Canyon Senior Bronny James Reaches NIL Deal With Nike
Sierra Canyon senior Bronny James, along with Haley Jones, Caitlin Clark, Juju Watkins and DJ Wagner, reached NIL deals with the Swoosh brand.
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Nike Signs UCLA's Reilyn Tuner to First NIL Deal
UCLA’s Reilyn Turner has made history. The sophomore forward is Nike’s first collegiate athlete to receive a name, image and likeness sponsorship.