Product Placement Gone Wild - NBC Bay Area

Product Placement Gone Wild

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    NEWSLETTERS

    The Benefits of Memory Foam Mattresses
    Top Chef and Bravo are taking a new approach to product placement.

    If you thought Top Chef's shameless product placement was bad before, just wait until next season, when Bravo will start making up things to shill: "Bravo is developing products based on its popular programs, including the 'Real Housewives' franchise and 'Top Chef,' that will be promoted on the air and sold on Bravo’s Web site." Among said products are Top Chef-themed flower arrangements and Top Chef-branded wines. Lordy.
     

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