Jill Peterson and Kevin Heinz reinterpreted the wedding ceremony to make it their own with members of their wedding party dancing their way down the aisle.
The St. Paul, Minn. couple’s hip-shaking, joyfully wild dance down the aisle with their bridal party is the feel-good video of the summer, drawing more than 7.2 million views on YouTube in just over a week.
The celebration of love and unabashedly goofy fun – complete with somersaults and some dubious dance moves – is particularly refreshing at a time when the last major video to hit the Internet featured surreptitiously and illegally shot footage of a public figure in a private moment.
“I put it up because her dad had been really harassing me to get it out to some of his other family members, and it exploded,” Heinz told the “Today” show, which had the newlyweds and their wedding party recreate the ritual-smashing June 20 dance Friday morning in Rockefeller Plaza.
Peterson and Heinz also have appeared on the “CBS Evening News” and on “Good Morning America,” and their “JK Wedding Entrance Dance” video has notched some 38,000 comments on YouTube, the vast majority from well wishers sharing in their joy.
Not a bad way to kick off a life together for a couple of 28-year-olds, even if the song they danced to – “Forever” – is by Chris Brown, who isn’t exactly a symbol of domestic bliss these days. Who knows – maybe “Forever” will replace Felix Mendelssohn’s “Wedding March,” or at least the video will encourage other couples to break tradition and march down the aisle to the beat of their own drummer.
So we’ll use this happy occasion to toast Peterson and Heinz, and ask a question: What’s the wildest thing you’ve ever seen at a wedding?
Use the comments section below to tell us – or forever hold your peace.
Check out the video here.
Hester is founding director of the award-winning, multi-media NYCity News Service at the City University of New York Graduate School of Journalism. He is the former City Editor of the New York Daily News, where he started as a reporter in 1992.