Artificial snow falls down behind the 90-foot-tall holiday tree at Thrive City in San Francisco. November 30, 2024. NBC Bay Area Photo/ Jaime Hinojosa.
San Francisco 11 hours ago

Crowds fill San Francisco's Thrive City for tree lighting, music performances

More than 2,000 people headed to Thrive City on Saturday for the Winter Wonderland tree lighting and a performance by Montell Jordan.

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