Apple created a website to sell the iPhone and take on the Samsung Galaxy S4 and the Android platform.
The Cupertino, Calif. also emailed similar information to its customers, according to 9to5Mac. The website states, "There's iPhone. And then there's everything else." It also continues to promote the iPhone and its abilities. From the site:
Apparently love can be measured. In eight straight studies by J.D. Power and Associates — that’s every study since the first iPhone was introduced — iPhone has been ranked '"Highest in Customer Satisfaction with Consumer Smartphones."
Apple touts its Retina display and pixel density, calling it "the best display of any smartphone," and its battery life. It also mentions Siri, iCloud, the App Store with 800,000 apps and a seeming lack of malware.
If it sounds familiar, it's because it's not that different from what Apple marketing chief Phil Schiller said
on the eve of the Galaxy S4 launch. Not only did Schiller say that Android was a "free replacement" for feature phones but that it also wasn't as good as an iPhone.
So is Apple this troubled by Samsung's Galaxy S4? Apparently so. Perhaps this means that Samsung has a product that will truly challenge the iPhone and possibly pilfer some of its customers. Already Android's marketshare has grown to 70 percent of global smartphone shipments.
Published at 6:21 AM PDT on Mar 18, 2013