According to a holiday survey, the average shopper has checked off only half of his or her Christmas list. And some shoppers said they did not even begin shopping yet. NBC Bay Area's Kimberly Tere spoke to some shoppers at Santana Row, asking how their holiday shopping is coming along.
There are 10 days left until Christmas, and the rush is on for many people, but it may not be enough for retailers.
The Santana Row shopping center in San Jose was busy Sunday, but not many people had shopping bags with them despite telling NBC Bay Area they still had Christmas presents left to buy.
Since Thanksgiving was so late this year, the clock is ticking. The Christmas shopping season is shortened, and the pressure is on for those who still have holiday shopping to do.
"It feels like it’s been rushed this season," San Jose resident Vanessa Aguilar said. "You blink your eye, and there’s Christmas."
According to the National Retail Federation’s latest holiday survey, the average shopper has checked off only half of his or her Christmas list. And some shoppers said they did not even begin shopping yet.
The federation also said overall holiday spending will be down 2 percent than last year.
Some shoppers said they put off their Christmas shopping on purpose. They shop better under pressure and like getting last minute deals.
But for some people, the shopping can wait at least for another week. However, getting a Christmas tree cannot.
"It has been crazy," said Samantha Hatfield, who works at ABC Tree Farms. "Constant customers, but it’s been great."
The average shopper is expected to shell about $737 on presents this year.