Uber's "Surge Pricing" on New Year's Eve

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    NEWSLETTERS

    New Year's Eve will test out Uber's "surge pricing" service. Scott Budman reports. (Published Monday, Dec 30, 2013)

    On one of their busiest nights of the year, the ridesharing company, Uber, was offering tips about its controversial "surge prices," on New Year's Eve.

    The San Francisco based company will be charging normal rates until 8 p.m. but after that, the company will continue to raise their rates through the night.

    Uber wrote in a blogpost, the most expensive time in the evening is when everyone requests a ride between the hours of 12:15 and 2:30 a.m.

    After 3 a.m. prices will radically drop and return to normal.

    Uber stated they will have a record number of cars on the road for users to get to their desired locations.

    If the high prices are of high concern, the ridesharing company will allow you to split the tab if you're riding with someone else.

    This is the fourth year Uber has used surge pricing.