SF Public Utilities' Sewer Rap Video Cost $16,000 - NBC Bay Area

SF Public Utilities' Sewer Rap Video Cost $16,000

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    SF Public Utilities' Sewer Rap Video Cost $16,000
    SFPUC
    A still image for SFPUC's rap video, "You Can't Live a Day Without Me."

    San Francisco Public Utilities Commission's new rap song and video about the sewer system have come with a surprisingly high price tag.

    "You Can't Live A Day Without Me" breaks down how the system is constantly working for San Francisco's citizens over a minor key melody. One lyric in the song foreshadows some major upcoming improvements to the sewer system itself, namely an overhaul in seven years: "2022 we'll be out with the old and in with the new."

    San Francisco Magazine discovered that the video, which features cameos from Willie Brown and Ronnie Lott, cost $16,000 to produce — $10,000 for the man hours of two city workers "supervising interns and providing feedback" and $6,000 to the nonprofit BAYCAT to shoot it. BAYCAT said that money also went to "taking under-served youth and giving them experience in digital media editing."

     

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