The venture-capital backed, slow-drip, "anti-Starbucks" coffee chain that hipsters in California and New York line up to guzzle like water is expanding to three new cities this fall.
James Freeman, founder of the Oakland-based Blue Bottle Coffee, told Business Insider that the company is opening up in Boston, Miami, and Washington, DC. It's the first regional expansion since the company set up shop in Tokyo, Japan, in 2015, Business Insider reported.
Blue Bottle, which operates 26 cafés globally, mostly in California, New York and Tokyo, has become hugely popular since it was founded in the early 2000s. Baristas craft one cup at a time using vintage brewing machines and artisanal blends. At one of its Oakland locations, young families and hipsters snake around the neighborhood to drink mochas and cappuccinos on weekend mornings.
A pour-over coffee takes several minutes to wait for in line and costs about $3.
The specialty coffee roaster has raised some $120 million in venture capital, from Morgan Stanley Investment Management, GV (formerly known as Google Ventures), Twitter cofounder Evan Williams, venture capitalist Chris Sacca, and WordPress cofounder Matt Mullenweg, Business Insider reports.
