Whole Foods Market is launching at least two of its new 365 branded grocery stores in the Bay Area by 2017.
One store will be located at 1600 Jackson Street in San Francisco and the other at Diamond Blvd and Galaxy Way in Concord.
The grocery chain spin-off will adhere to Whole Food’s traditional healthy, organic food but at a more affordable price.
According to their website, 365 by Whole Foods Market was created with “new ideas to serve the modern shopper.”
In an effort to cater to younger millennial shoppers, online ordering and delivery services will be provided.
The first 365 store will open next month in Los Angeles in the Silver Lake neighborhood.