Japanese Pop Culture Surfaces in San Francisco - NBC Bay Area

Japanese Pop Culture Surfaces in San Francisco

New People brings loads of style from across the Pacific



    Not Getting Enough Sleep? What’s Your Excuse?
    Marybeth La Motte

    Japantown, San Francisco: A new building with a three-story glass façade sits on Post Street between Webster and Buchanan. Welcome to New People, an entire 20,000 square feet dedicated to Japanese pop culture. The complex features shopping, a gallery and VIZ Cinema, the nation’s first movie theatre devoted exclusively to Japanese film and anime.

    Inside there are a variety of stores including Baby, the Stars Shine Bright, San Francisco’s spot for trendy Lolita fashion. Japanese Lolita fashion consists of many sub-trends, from Sweet Lolita – all pink and white frills with teddy bears and parasols -- to Gothic Lolita –black and white and innocence with a hint of macabre -- and many in between. Be careful to note, however, that Japanese Lolita styles take their inspiration from the Victorian Era dolls; this fashion movement has nothing to do with Nabokov’s scandalous novel.

    Here are a few tips for Lolita Style:

    Makeup:  Keep it youthful, natural and fresh.  Don't do whiteface or blue or black lipstick.

    Skirt:  Let hems hover around the knee- no minis allowed.

    Petticoats:  A definite do, though do not let it show through the fabric or below the hemline of your skirt.

    Hair Style: Big sausage curls are a definite do.

    Footwear: Don’t wear socks over tights.

    Neatness counts:  Clothes should fit properly and they should be pressed.



    Marybeth La Motte writes for RedCarpetSF.com