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FILE - In this Oct. 19, 2009 file photo, the Apple logo is seen on an Apple store in San Francisco. Exxon has once again surpassed Apple as the world's most valuable company after the iPhone and iPad maker saw its stock price falter, according to reports Friday, Jan. 25, 2013. Apple first surpassed Exxon in the summer of 2011. The two companies traded places through that fall, until Apple surpassed Exxon for good in early 2012. (AP Photo/Russel A. Daniels, File)
Apple may still be golden but it's black gold that is platinum.
Exxon Mobil on Monday overtook Apple -- whose stock has been steadily dropping in value -- in terms of pure worth, according to the San Jose Mercury News.
Exxon Mobil, one of the biggest oil companies in the world, is now the most-valuable American company in terms of pure stock market worth, according to the newspaper. At $88.95 per share, Exxon's tradeable shares are worth $400.5 billion; Apple, trading at $419.57 per share, worth a mere $394.5 billion, the newspaper reported.
Apple has been America's most valuable company for some time, despite its stock losing over a third of its value since September. In that time, Exxon has taken over the mantle of most-valuable once before prior to seizing it again on Monday.
Apple's worth has been hindered since its peak trading price of $705 a share by market doubts that it can continue to innovate and also produce products like the iPhone 5 that will continue to woo consumers.