Klout Lands Another $8.5M

By RJ Middleton
|  Monday, Jan 10, 2011  |  Updated 10:00 AM PDT
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Klout Lands Another $8.5M

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Klout now has more capital, according to VentureBeat.

Kleiner Perkins has sunk $8.5M into the service that measures who is more influential, socially, on the web. In a nutshell: "Klout ranks a user based on how much influence they have on a particular site so they know how they stack up against all other users."

The SF-based company says it will use the new dough to ingest more social sites, beyond their relationships with LinkedIn, Facebook and Twitter.

The company already had $1.5M in angel funding, so the number is rising -- as their traffic and, frankly their influence, rise, too.

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